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10 Best Tools to Spy On Your Competitors

Last updated: October 10, 2017

If you are looking for the best tools to spy on your competitors, here is the collection you need to look at. These tools will help you to find out the traffic sources of your competitors, the backlink details and a lot more.

In today’s world where everything has become so competitive, you need to go that extra mile to keep an eye on your competitor.

Spying today has become necessary not just to know what your competitor is up to, but its helpful in keeping you a step ahead of them too. Because when it comes to business, there will be competition.

But the question is, how do you spy on your competitor? You cant just hire some undercover agent to be with him all the time or be in touch with them all the time to know what are they up to. But thanks to technology, you have ample marketing tools available that will help you monitor and gather information on what your competitor.

Want to know how? Let me walk you through in details about some of the best spying tools.

Amazing Tools To Spy On Your Competitors

No 1. SEMrush

With this tool, you can easily track the keyword position of your competitors in any search engine based on their geographical location. With pricing of $99.95 per month to $399.95 per month, this tool is surely going to have all you need. It also lets you know which of your

It also lets you know which of your competitor’s keywords are the best ranking and are generating more traffic. So what are you waiting for? Go grab all the attention your business needs.

So what are you waiting for? Go grab all the attention your business needs.

SEMrush

 

No 2. Google Alerts

What if I tell you there exists a tool that can report you directly to your inbox about what are your competitors up to? Sounds cool right? Well with Google Alerts, every time your competitor is mentioned online, you get notified with keywords as well. So don’t stay back. Catch up with your competitor’s pace with Google Alerts now!

So don’t stay back. Catch up with your competitor’s pace with Google Alerts now!

google alerts

 

 

No 3. SimilarWeb Pro

Another awesome tool that gives you insight into your competitors traffics, sources and distributions across channels. Additionally, it also displays information such as average daily visits, average visit duration, number of pages per visit and bounce rate. It comes with a 3-month free trial that allows you to compare 5 domains and shows 5 results per metric.

It comes with a 3-month free trial that allows you to compare 5 domains and shows 5 results per metric.

similarweb

 

 

No 4. SpyFu

SpyFu lets you know every keyword, every organic rank and every ad variation of your competitor in the last 11 years. Use SpyFu and watch your website traffic increase significantly thanks to its smart recommendations drive clicks to your SEO.

It also tracks your keyword rankings on Google as well as Bing and Yahoo. Plus it helps make reliable connections that generate positive growth in your sales.

It also tracks your keyword rankings on Google as well as Bing and Yahoo. Plus it helps make reliable connections that generate positive growth in your sales.

Spyfu

 

 

No 5. Adbeat

A paid advertising tool that lets you access to data that provide information that is helpful in planning your next business map. It consists of Spider, Crawler, and Collector that crawls and pulls data on a daily basis from over 100 thousand websites and publishers. How?

Adbeat’s Crawler visits every publisher not once but multiple times so that you don’t miss anything. Thanks to its extraordinary digging powers it can help you find information about competitors you never had any idea about.

It comes in 3 tiers- Standard at $249/month, Advanced at $399/month and Enterprise for which you need to contact them for detail pricing. You may choose as you desire.

Adbeat, Web Spy, Spy on your competitors

 

No 6. KeywordSpy

As the name suggests, this tools with its amazing features let you spy on your competitor’s keywords. Its domain spy tool feature is especially helpful when it comes to spying. You simply need to type in the domain name into the search box, select the radio button for domains and there you go!

KeywordSpy now gets you information on who are your competitors, how much are they spending on paid searches and what keywords they mostly spend their money on.  Its pricing starts from $89.95/ month to $139.95/ month.

Try its lifetime free trial and know your competitor’s keywords and ads and get the daily updates about rankings. Try it today!

Keyword Spy

 

No 7. Alexa

This comes with 7-day free trial and its pricing starts from $9.99/ month to $799/ month. Alexa boosts your site’s traffic and generates revenue by giving you access to data such as monthly searches, traffic, keyword research etc.  Additionally, it helps you find out important

Additionally, it helps you find out important information such as demographics and user locations to help you know about your competitor’s traffic. With Alexa full site and content audit also comes easy! So why not try it especially when it comes with a 7-day free trial?

So why not try it especially when it comes with a 7-day free trial?

Alexa, Web Spy, Spy on your competitors

 

No 8. Majestic SEO

Although this tool wouldn’t give you info like the monthly search volume, ranking information, keyword difficulty, on page/ SEO audits, content tools etc, like the other tools, yet it is of great help.

Want to know how? It can let you download the backlink profile of your competitors. Basically, it is a backlink pro tool that helps you build quality links to your website. It comes from $49.99/ month to $399.99/ month. Try this master of one tool today!

Majestic Seo, Web Spy, Spy on your competitors

 

No 9. Marketing Grader

Based on social media activity, blogging and SEO, this tool gives you an overall score of your competitors. This is the best tool to keep an eye on your competitor’s score and know if it fluctuates and then compares it with yours. This way you can keep a track of your competitor as

This way you can keep a track of your competitor as well as know where you stand. Sounds cool isn’t? Get this tool free from Hubspot.

Marketing Grader, Web Spy, Spy on your competitors

No 10. Moat

A SaaS software with a prime focus on brand advertising with a purpose of developing technologies that can measure the success of marketing campaigns. It lets you input your competitor’s brands and reports the ads they posted. With Moat, you can get the benefit of

With Moat, you can get the benefit of measuring real-time analytics over 19 billion times per day. Not just this, you may also measure ad viewability in most social media platforms easily. For more details, request a demo today!

Moat, Web Spy, Spy on your competitors

 

Over To You

Now that we have introduced you to freeways to spy on your competitors, you need not drain yourself on ways that are time-consuming and less helpful. In today’s digital world, you need to be faster and smarter to catch up with the pace.

And following them on Twitter, Tumblr, Instagram or subscribe to their newsletters or emails can both be time consuming and exhausting.

So why waste your energy on things that won’t give you enough output? Try these free tools and be updated with what your competitors are up to. After all in this business world, you have to be one step ahead of your competitor.

And the first step to this is getting to know what are they up to.

Start using this tools today and if you’ve already used some of them, don’t forget to let us know your feedback in the comments section below. And do let us know if we missed any other awesome tool that must have been helpful to you.

10 Best Tools to Spy On Your Competitors
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