The best website builder for WordPress platform with over 11 million active users. You can use Elementor to create a completely custom design without any coding.
In this Elementor website builder review, we will look at this widely used and popular website-building solution.
Elementor is currently being used by over 11 million active users to design websites. It offers a completely free version along with premium options.
It also gives you the choice to go for the WordPress plugin or use the Elementor Cloud Builder option to create your website. We will look at the plugin option in this article.
You will get access to a large collection of ready-design templates and a simple-to-use drag-and-drop builder.
Let’s have a look at the Elementor Builder plugin in detail below.
Elementor Company Details
Founded in 2016 by Yoni Luksenberg & Ariel Klikstein, Elementor is one of the biggest website builders with over 11 million active users. Elementor is growing fast and adding new features and making it easier for users to create completely unique websites using drag and drop builder.
Company Name: Elementor Ltd.
CEO Name: Yoni Luksenberg
Year Founded: 2016
Employees: 101-250
HQ Location: Tel Aviv, Israel
Elementor Screenshots and Media
Pros and Cons of Elementor
Pros of Elementor
Offers a free version
A community of over 11 million users
Constantly getting updated
Easy front-end builder
Hundreds of ready templates & modules
Built-in pop-up builder
Speed improvement settings
eCommerce site builder & modules
Cons of Elementor
Free version is very limited
Learning curve for newbies
Might affect loading speed
Elementor Features
Drag and drop front-end builder
Global settings & control
Large number of templates & modules
Complete design control
Reusable templates
Built-in pop-up builder
Email marketing service integration
Free Hallo theme
eCommerce site builder
Comprehensive support by expert
Elementor Pricing
Elementor offers a free version of the page builder plugin. However, it comes with limitations. If you wish to create a quality site with all modern design elements and uniqueness, you need to go for the premium plans.
You have 4 plans to select from. Here are the details.
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Elementor Cloud Website
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Elementor Detail
Elementor is the most popular website builder for WordPress with over 11 million users.
In this article, we will deep dive into the popular website builder and see how it can help us create any kind of unique design without writing any code.
There was a time, we had to stick to the design options that were offered by the themes with very limited customization possibilities.
Not anymore..
Though the classic minimal design is still a popular option to go with, there are certainly unlimited design possibilities these days.
If you look at any popular theme store or marketplace you will see that almost all the WordPress themes offer multiple design options, and most of them are packed with a popular website builder to bring in unlimited design possibilities.
As far as my experience with the Elementor builder is concerned, I was one of the first few members and I have seen the plugin grow by multiple folds in the last few years.
And today, Elementor is the most preferred website builder if you ask in the WordPress community.
Not only the homepage, but you can use Elementor to customize every corner of your WordPress site and make sure that you have a site people will stop by.
About Elementor Builder
Started in the year 2016, Elementor quickly became one the most talked about WordPress products. Other than the direct plugin users, it comes packed with most of the multipurpose top quality themes to offer unlimited design options to the customers.
The basic Elementor website builder is free to download from the WordPress repository.
In this Elementor page builder review, we will try to go through the plugin in detail and see how it works.
The Advantage of Using Elementor
Works with all quality themes
You don’t get locked with a theme as most of your design aspects will be managed by Elementor
Quick and simple to use
A lot of tutorials and help available for support
Ready design templates and modules
Many third-party templates and add-on plugins are available
Stunning visual drag-and-drop interface
Constantly evolving and new features added
All important design elements to create a beautiful design
Customize every section of your site
Create a beautiful design without any coding
Installing Elementor Plugin
If the WordPress theme you are using for your site recommends Elementor as the preferred website builder, you can have a look at your theme documents and get started accordingly.
Or else, you can install the Elementor plugin like any other free WordPress plugin.
Go to the WordPress admin panel >> plugins >> add new and find Elementor. You can install the plugin and activate it.
Now, if you look around the main plugin you will see a number of add-on plugins for Elementor that will extend the functionalities of the default plugin with a number of amazing features.
We have created a list of some top Elementor add-on plugins here.
You can use Elementor to create a WordPress page as well as post to present your content in a unique design.
Default Settings
You can start with the default settings for the Elementor modules. You can go to the settings from the Elementor settings options in the WordPress admin panel or you can choose it when you are creating any page or post.
You can set up the global settings once and get started. You will find site settings, theme builder etc.
Click on the icon at the top left corner of the Elementor panel, it will bring in the default settings. You can set global color options, typography, font, and other settings.
Elementor Template Library
Elementor is packed with hundreds of ready-to-use demo design templates that are available in the library. As you browse through the collection, you will surely find a suitable template for any kind of website you wish to create.
If you are a complete newbie user, the template library will be of great help.
You have two choices when you start a new page.
Start from scratch by adding modules to your pages
Start with a ready design template
Click on the add template option to select from the available template options. As you click on the add template option, it will show you all the available templates. You can choose one that looks close to your requirement.
You will find the option to select from page template options, design modules as well as all the templates that you have already created for your site.
We have imported a template to check how it works. To do that, we just selected the template and clicked on insert.
I have inserted a 404 error page template. Now, I can add any module to the page, and remove any element as per my need.
Edit The Demo Template
The demo design template makes the process even faster. You can quickly add each section of the theme.
You can simply hover over any section that you wish to edit and start editing right away.
When you hover over any section on the page, you get the respective option on the left side settings panel as well, you can add your content in the settings panel as well.
Elementor Module Style Options
For each section of each module, you have comprehensive style options. If you are editing a text section be it a title or a paragraph, you can style it according to your need.
You can hover over any text section and change the color of the text. You can change the font for that section offering you complete flexibility in terms of font selection.
Advanced Typography Settings
Under the Site Settings option, you will have the advanced typography settings options. You can completely customize the typography of your site using advanced settings.
You can set the font, color, and design of your fonts as per your need for each of your headings and body text.
Similarly, when you click on an image, you get the option to edit the image, fix alignment, select the size, add custom links, etc.
Image Style Settings
Similar to typography, you get a complete styling option for the images as well.
You can simply drag and adjust the size of an image, just like that
Animate your image as you like
Creating A Page From Scratch With Elementor
In the section above, we have gone through how to import a template and edit it to create your page.
Now, let’s have a look at how to create a template from scratch.
Click on the + sign on the page and select the layout for the section you are creating.
Or, you can choose to add a widget directly from the Elementor panel. Insert a container to add any element that you have on your page. You have a number of layout options to select from.
Once you add the container, now you can drag any element to the container, be it a map, video, text, or any other element that you may need on your page.
Create a Product Landing Page With Elementor
Elementor can take care of everything that you will need while creating your site. No matter you are creating a simple blog or an affiliate product landing page.
Let’s create a landing page.
While you can add different elements to create your page as shown above. Selecting a landing page template with making the process quicker.
Another advantage is that you can preview your landing page on a tablet, mobile and desktop right on your Elementor settings panel to make sure that everything is perfect before making the page live.
Retrieving History
Elementor gives you a simple option to go through the history of changes that you made on a page, and you can quickly retrieve any of the previous versions of the page in case you need that.
Elementor Widgets
Elementor widgets are nothing but modules that you can use to create your pages. When you can create a page, you will need Text, Google Maps, Buttons, bullet points, images, image galleries, and other kinds of modules.
You have a long list of widgets that you can use on your pages. Depending on your Elementor account type, you will have access to the modules.
The following basic Elementor modules are available in both free and pro versions of the plugin.
Pro Elementor Elements are available only for members with pro plans.
If you are using Elementor to create an online store with the WooCommerce plugin, the page builder offers a number of custom WooCommerce modules that you can use to create your store.
Other than the modules mentioned above, you will also see the theme-specific modules as well as the default WordPress modules in the Elementor panel.
Save a Template
Elementor gives you the option to create different designs and save them as a template so that you can use them in the future and save time.
The process is simple, once your design is perfect go down in the Elementor panel and click on the option next to publish
Click on the save template option
Select the name for your template and save it
Custom Archive Designs
With Elementor, you will be able to create a custom Archive design and style it as per your need.
Create beautiful grid designs and present your content in a neat layout.
Create an eCommerce Business Site With Elementor
eCommerce businesses are growing with time. While there are so many eCommerce sites, there’s still scope for new sites. If not a site like Amazon with all different types of products, a niche eCommerce site can be a great business idea.
All you need is quality products, easy to use interface, great offers, and a professional-looking design for your website so that users trust your business.
While there are so many eCommerce website platforms, WordPress is still one of the leading platforms to create an eCommerce site. You can spice it up with the Elementor website builder to create a perfect and completely unique design for your website.
The advantage of using Elementor is that you can create a template and use it across all your products. You can completely customize how your wish to display your products.
You also get the custom pop-up builder with Elementor Pro that you can use to display the custom offers to attract more buyers.
Create a Dynamic Website with Elementor
Creating a dynamic website with Elementor is easy and simple. If you need a website with data pulled from different fields of your site and displayed on a page, it used to be a big task that needed expert developers and hundreds of dollars.
But not anymore..
You can create a completely dynamic website with ready intelligence to pull data from an already set location is possible with Elementor and you can take this multiple folds higher with custom fields plugins that are perfectly compatible with Elementor.
Creating & Using Elementor Template
Elementor gives you the option to create a template and use it for multiple different post types or pages. You can set the data that you wish to display while creating the template and set specific post types, post, page, category or tag you want to use the template on.
So, create one template and use it on multiple post types, categories or pages as per your need.
Use Dynamic Custom Fields
What if you need certain custom fields that you wish to display on a page? Well, you can do that by using a custom field plugin such as JetPlugins, ACF, Toolset, etc.
These plugins give you the option to create custom post types and custom fields as per your need. The field could be a text field, an image field, an URL, or others.
Once you create the custom fields and associate them with a post type, you will see those fields in the select post type. Add the content to those post types and Elementor will give you the option to pull those fields while creating your template.
So, you can create a completely custom website with multiple custom fields which is not possible with the default WordPress.
Elementor Popup Builder
You must have already come across the popup builders for WordPress that you can use to create your email opt-in and for other reasons.
If you are using Elementor website builder, you don’t have to go for another expensive plugin to create popup forms as it offers you that already.
Elementor is a powerful popup and email opt-in form builder with unlimited design options.
Full Page Custom Message
The full-page mat popups are very popular these days, it is one of the top converting popup types because you can trigger it with your custom offers and the user will have to take action editor by accepting the offer or by closing the mat.
So, the possibility of conversion is very high as compared to any other showcase.
Advanced Targeting and Trigger
Like top lead generation plugins, Elementor offers you high flexibility in terms of targeting and trigger for your offers and opt-ins.
You have the option to showcase different popups with different pages depending on the content on the page.
You can increase conversion with page-level targeting so that the offer in the popup goes along perfectly with the content on a page making it the best tool for upselling.
Another important aspect of increasing conversion is the timing of the popup. With Elementor, you can decide when you wish to trigger the popup.
After the complete page load
After a certain percentage of the page scroll
After a certain duration of inactivity
Exit intent: when the user is just about to leave a page
On click: let the user decide
Scroll to element
Email Service Integration
Elementor offers you the option to integrate your pop-up or lead generation form with popular email marketing service providers such as MailChimp, ActiveCampaign, Drip, ConvertKit, HubSpot and more
Elementor Speed Improvements
After Google Core Vitals became a part of the algorithm the loading speed has become even more important. While Elementor can affect the loading speed of a site with a lot of assets that need to be loaded, they have introduced speed improvement options to help the users speed up websites.
These options are very handy to load the assets when it is needed rather than loading all of them every time a page loads.
The options are not activated by default, you can go to the Elementor settings to check and activate the options.
You will find most of the options here Elementor Settings > Experiments.
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What Kind of Support Does Elementor Offer?
Elementor is a popular product, and it has a large number of tutorials and video guides created by the Elementor team as well as bloggers. They have a help & support center to help the users with all the possible questions and answers. They also have active webinars to offer a live demo of various features offered by the product.
Elementor is the largest website builder for WordPress with over 11 million active users. It offers a drag-and-drop front-end website builder and hundreds of ready templates.
Elementor comes with tons of support articles, and video tutorials to make it easier even for a newbie user to make the best out of the product. They have an active help and support center to help the users. While it might take some time to understand the product well, it is worth the time looking at the possibilities it offers.
Yes, you need to use a theme even if you are using the Elementor website builder. You can use any basic Elementor-compatible theme as the foundation to create your website.
There are a number of quality themes that you can use to create your website along with Elementor. Some of the top options include the Hallo theme by Elementor, Astra Theme, GeneratePress, OceanWP, etc.
The Elementor license is valid for one year, and you need to renew your license once it expires. If you don’t renew, you will not get future updates and premium support.
System Requirements and Supported Platforms
Windows: Not Supported
MacOS: Not Supported
Web-Based, Cloud: Supported
iPhone / iPad: Not Supported
Android: Not Supported
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