Close this search box.
Groupon Logo

Based on 9129 user reviews, Groupon has an overall rating of 3.84 out of 5 stars.


Groupon Review (2024): Pricing, Pros & Cons

Groupon is a global e-commerce marketplace that connects subscribers with local merchants by offering activities, travel, goods, and services at discounted prices.

Ease of Use
Value For Money
Customer Support

What is Groupon?

Groupon is a global e-commerce platform that connects consumers with local businesses by offering discounted deals on a wide range of products and services. Founded in 2008, the company has established itself as a major player in the market, providing a platform for businesses to promote their offerings and for consumers to discover and enjoy experiences at a lower cost. Groupon operates on a commission-based pricing model, ensuring that it benefits the businesses it partners with without requiring any upfront payments from them.

What is Groupon good for?

Groupon excels at offering a wide variety of deals across numerous industries, making it an ideal platform for consumers looking to explore new experiences, products, and services at a reduced cost. It is particularly beneficial for local businesses looking to attract new customers and increase visibility in a competitive marketplace. The platform’s model promotes a risk-free opportunity for businesses to market their offerings, as Groupon only earns a commission on actual sales generated through its site.

Who should use Groupon?

Groupon appeals to a diverse audience. Consumers looking for deals and discounts on products, services, and experiences will find Groupon an invaluable resource for saving money while exploring local businesses. Small business owners can also benefit from Groupon’s services, especially those looking to increase their customer base and visibility without incurring high marketing costs. The platform’s performance-based pricing model makes it an attractive marketing tool that aligns the interests of both merchants and consumers.

Groupon Company Details

Groupon, the company behind the well-known e-commerce platform, was founded in 2008 with a unique business model aimed at bridging the gap between local businesses and consumers through lucrative deals on services and products. The Chicago-based company has quickly grown into a global marketplace, contributing to its well-recognized position in the digital space. Groupon’s innovative approach to e-commerce fosters direct connections between consumers looking for great deals and businesses looking to expand their customer base. The company operates on a commission-based model, providing a risk-free environment for merchants to showcase their offerings. Since its inception, Groupon has expanded its reach to include a wide range of industries and millions of users worldwide, cementing its status as a key player in the e-commerce industry.

Company Name: Groupon, Inc.

CEO Name: Dušan Šenkypl

Est Year: 2008

Employees: 1,001-5,000

HQ Location: Chicago, Illinois, USA

Groupon Demo & Media

Groupon Top Features

Deal Alerts

Groupon allows users to set up deal alerts for specific categories and receive notifications when deals matching their preferences become available.

Groupon Rewards

Groupon enables a loyalty program that rewards frequent users with additional discounts and benefits, encouraging customer retention.

Price Comparison

To assist consumers in understanding the value and savings of each offer, Groupon frequently shows the original price next to the discounted price.


Groupon's software offers recommendations based on user tastes, preferences, and locations using personalization algorithms.

Reviews and Ratings

Consumers may examine reviews as well as check out ratings for products and companies, which can help them make wise selections.

Health and Wellness Deals

Consumers may find deals on spa treatments, massages, yoga classes, and fitness memberships, helping them prioritize self-care and well-being.

Pros of Groupon

  • Endless Choices
  • Effortless Deals
  • User-Backed Trust
  • Eco-Savvy Shopping
  • Seasonal Surprises and Memorable Gifts

Cons of Groupon

  • Quality concerns with some deals.
  • Expiration dates on vouchers,
  • Hidden costs and restrictions

Groupon Pricing

Groupon is a discount deal platform. So, there is no upfront payment.

Groupon Price Comparison

Compare price of Groupon With some of the top competitors.
images (35) (1)
channels4_profile (1)
Duda Site Builder
WooCommerce Logo Icon
ClickFunnels Logo
SamCart Logo
Wix Logo Icon

Groupon Alternatives

images (35) (1)


BeginDot Score | 93.5%
Magento is an e-commerce platform launched in 2008...
channels4_profile (1)


BeginDot Score | 92.75%
Launched in 2013, Webflow is a visual development...


BeginDot Score | 94%
Lightspeed Retail presents a cloud-based Point of Sale...

User Reviews

3.8 out of 5 stars (based on 9,128 reviews)


May 25, 2024

I like how they have very good deals and they broaden your horizon in each category you search. Review collected by and hosted on

Avatar for Eric B.
Eric B.
Review Source: G2

Groupon has been an excellent way us to purchase inexpensive rewards for employees

May 25, 2024

I like the connection to other local businesses and certificates Review collected by and hosted on

Avatar for Abigail H.
Abigail H.
Review Source: G2

Groupon is good for some deals but not all

May 25, 2024

The discounts are significant and there area. wide variety for almost all your needs Review collected by and hosted on

Avatar for Jeff D.
Jeff D.
Review Source: G2

Groupon to Save

May 25, 2024

I love being able to get services and products at a discounted rate. I have bought several Groupons for Shutterfly and tried Groupons for restaurants and escape rooms. Review collected by and hosted on

Avatar for Carrie A.
Carrie A.
Review Source: G2

Best restaurant experiences

May 25, 2024

It is recommending restaurants with good deals Review collected by and hosted on

Avatar for Mine K.
Mine K.
Review Source: G2

What Kind of Support Groupon Offers?

Groupon comes with a comprehensive help center to resolve any questions that a customer or a merchant might have.
Email Support
Tutorial Videos & Documentation

Groupon FAQs

Groupon is a legitimate global e-commerce platform that connects consumers with local businesses offering discounted deals on products and services. Founded in 2008, Groupon has become a recognized brand facilitating mutually beneficial transactions between millions of users and businesses worldwide.
Investing in Groupon deals pays off for consumers looking for cost-effective experiences and for businesses looking to attract new customers without upfront costs. The commission-based pricing model means that businesses only pay a percentage of sales generated through the platform, making it a risk-free promotional tool.
Groupon offers integrations with a variety of software, particularly e-commerce and retail management software, to streamline the redemption process and sales tracking for businesses. However, specific integration details may vary and should be verified on Groupon’s official website or through direct inquiry.
Groupon uses a vetting process for merchants and their deals to ensure that only quality deals are made available on the platform. This process helps maintain consumer trust and satisfaction by promoting reputable businesses and valuable deals.
Customers may receive refunds on Groupon deals under certain circumstances, such as if a business closes or fails to honor a coupon, under Groupon’s refund policy as outlined on its website. Specific refund terms may vary by deal and merchant.
Businesses benefit from using Groupon by gaining access to its massive user base, which can help attract new customers, increase brand awareness, and generate sales without any upfront advertising costs. The platform’s commission-based model also aligns Groupon’s success with the success of merchants’ deals.
Groupon offers a wide range of deal categories, including travel, dining, beauty and wellness, retail products, and local services. This variety appeals to a broad consumer base and ensures that there are appealing options for different interests and needs.
Groupon operates on a global scale, offering its e-commerce platform for discounted deals in many countries around the world. The availability of specific deals varies by location, catering to local consumers and businesses within those regions.

Platforms Supported

Review Method

At BeginDot, we go through each product in detail so that we can prove the most authentic information to our audience. We try the products, go through documentation, do research in user sentiments before adding our final recommendation. 

Affiliate Disclosure: BeginDot is reader-supported. When you buy through links on our site, we may earn an affiliate commission.

Did You Find ThisGroupon review Helpful?

Don’t forget to write a review.

Join Software Buyers & Sellers

Get top software information and best deals right on your inbox.

Groupon Begindot Awards

No Award Available Yet
Related Products
images (35) (1)
93.5% (BeginDot Score)
channels4_profile (1)
92.75% (BeginDot Score)
94% (BeginDot Score)
Popular on BeginDot
Salesforce CRM is a cloud-based...
Rippling is an advanced human...
OysterHR is a global hiring... is a comprehensive project...